Overview Socioeconomic
snapshot The
country of New Zealand (Aotearoa) lies in the southern Pacific Ocean, approximately
1,600 kilometres east of Australia. It comprises the North and South Islands and
a number of smaller islands, with a total land area of 268,021 square kilometres
(Statistics New Zealand, 2000a). Polynesian settlers arrived in Aotearoa around
the 10th century, with European colonisation commencing with British naval captain
James Cook’s visit in 1769. In 1840, after protracted war, Maori and the Crown
signed the Treaty of Waitangi, and New Zealand became a British colony. The Treaty
provides for recognition of the bicultural governance of New Zealand by Pakeha
and Maori, though European settlers effectively became the country’s administrators
by 1852; and it is only since the establishment of the Waitangi Tribunal in 1975
that Maori have received reparation for illegally confiscated lands (Waitangi
Tribunal, 2002). New Zealand gained independence from Britain in 1947 and is now
an independent state within the Commonwealth. The
population of New Zealand in 2000 was 3.79 million, with 2.85 million living on
the North Island and 0.92 million on the South Island. Among New Zealanders, 79.6
percent were identified as of European/Pakeha descent, 14.5 percent New Zealand
Maori, 5.6 percent Pacific islanders and 2.2 percent Chinese. The proportion of
European/Pakeha New Zealanders is significantly higher in the South Island, while
almost all Pacific islanders live in the North Island city of Auckland. Auckland
is by far New Zealand’s largest city with a population of 1.07 million, compared
to Wellington, the nation’s capital and second largest city, with 340,000 (Statistics
New Zealand, 2000a). New
Zealand’s economy has traditionally relied on the export of agricultural products
to the UK, though Asia is now more dominant. Dairy and meat exports still make
a large contribution to the economy. However, industries such as forestry, horticulture,
fishing, manufacturing and tourism have become increasingly significant. Over
the longer term, biotechnology, ICTs, and the creative industries have been identified
by the government’s economic development arm, Industry New Zealand, as three sectors
for future economic development in the Growth and Innovation Framework (Office
of the Prime Minister, 2002). In
many respects, New Zealand’s economy is more structurally advanced than almost
any other economy in the world. After a long period as a leading social welfare
state, in the 1980s it went through one of the most radical processes of economic
liberalisation seen in the Western world. After this failed to produce long-term,
sustainable growth, since 1999 the government has been slowly involving itself
in the economy -- not so much through stimulating development but by aligning
and focusing private sector activity. As a small country, the economy can change
quickly in response to trends, but the key issue is finding sustainable value
for its products and services in a global economy. ICT
use New
Zealand has high per-capita levels of ICT use, which continue to grow, with 46.6
percent of private households having access to a computer in 2001, up from 32.9
percent in 1998 (Ministry of Economic Development Information Technology Policy
Group, 2002a). In addition, 58.3 percent of households have access to a cellular
phone, and 30.8 percent have access to satellite or cable television. According
to ACNielsen, at the end of 2001, 53 percent of the population had used the Internet
in a one-month period preceding the survey. Despite high consumptive adoption
of IT, OECD reports that New Zealand has registered 8.1 domains per 1,000 residents,
placing it in the lower half of OECD member countries (Ministry of Economic Development
Information Technology Policy Group, 2002b). Adoption
of e-mail and Internet use in the education sector has increased dramatically
in all areas since 1996. In the southern provinces, for example, 100 percent of
schools use e-mail and 99 percent use the Internet (Otago Southland Broadband
Communications Committee, 2001). One
of the key drivers of New Zealand’s Internet uptake and use has been the availability
of flat-rate telephony and. . . . . . the complete text of this chapter is available
for purchase and immediate download as a PDF file, please click
here for more information. |